Mаchines R Us sоld new аnd used mаchinery stоred discarded machinery, pending sale fоr scrap, on a large vacant area it owned. This area was unfenced and was one-quarter mile from the housing development where Timmy, a 10-year-old boy, lived. Machines R Us knew that children frequently played in this area and on the machinery. Timmy’s parents had directed him not to play on the machinery because it was dangerous. One day Timmy was playing on a press in Machines R Us’s storage area. The press had several wheels, each geared to the other. Timmy climbed on the largest wheel, which was about five feet in diameter. Timmy’s weight caused the wheel to rotate, his foot was caught between two wheels that were set into motion, and he was severely injured. A claim for relief was asserted by Timmy through a duly appointed guardian. Machines R Us denied liability and pleaded Timmy’s contributory fault as a defense. In determining whether Machines R Us breached a duty to Timmy, which of the following is the most significant?