Saraz, a leading brand of apparels, extends its presence to…
Saraz, a leading brand of apparels, extends its presence to several parts of the United States. Upon research, the marketing managers identify that people belonging to music-based groups have subtle differences in their preferences when compared to the overall culture. The company adds variety to its product line to attract these diverse groups. In this case, the music-based group can be referred as a__________.
Read DetailsD’Costas, an authentic Mexican restaurant, has many restaura…
D’Costas, an authentic Mexican restaurant, has many restaurants all over the world. The taste and authenticity of the food served is the same irrespective of the restaurant one visits. Based on this information, D’Costas follows the strategy of _____.
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