12.  Reduce the equation to a standard form and classify the surface:x2 – y + 2z2 = 0

For #3 – 8, let a = and b = .

What do we call the FTC requirement that advertisers must make available to consumers supporting evidence for claims made in ads?

Sometimes, advertisers are accused of running deceptive or unfair ads.  When this occurs, the FTC is likely to issue a _____ to have the advertiser, without admitting their guilt, to stop running the ads in question.

Are comparison advertisement illegal?

If your company was wanting to host a talent-show for children, you might hire what type of promotion agency?

The primary reason that advertisers use advertising and other promotional techniques to communicate with target markets is to _____.

Which audience category is the main focus of advertising?

Be careful with the use of Experts as endorsers of your products.  What is the reason for this caution?

An organization formed by the advertising industry to oversee its practices is called the _____.