CASE: One of your tasks as the marketing director for a new…
CASE: One of your tasks as the marketing director for a new insurance company is to assist with the creation of a new marketing catalog. You will be presenting your idea to the company’s president in a month, and you’ve decided to use Publisher to create the catalog. You have an assistant to help you with the marketing strategy, but she isn’t familiar with how Publisher works. She asks you the following questions. Where does Publisher recommend that a publication and its data source reside? You tell her ____.
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