IMPORTANT REMINDER- Your external camera must show your entire workspace, face and computer when taking this exam. If you are recording only your face you will receive a zero on your test.   **After you set up your external camera, click the Honorlock Webcam button on the bottom right of your screen.  This will show your webcam view on your screen so you can ensure your webcam view is correct throughout the exam.  You can move the image out of the way of test questions. 

In the ________ step in a promotional campaign it is important that goals are both clear and can be measured. Chapter 16: Using Effective Promotions

Time, methods, and rules of work are central to the ________ approach to motivation. Chapter 10: Motivating Employees

In a partnership, the potential for conflict between partners can be reduced by having a ________. Chapter 5: How to Form a Business 

Given current assets of $900,000 and current liabilities of $100,000, calculate the current ratio. ___ : 1 Chapter 17: Understanding Accounting and Financial Information

The process of integrating various promotional tools into a cohesive and consistent strategy is known as ________. Chapter 16: Using Effective Promotions

When consumers avoid a brand because of previous bad experiences, this reflects the role of ________ in consumer behavior. Chapter 13, Marketing: Helping Buyers Buy

If net income after taxes is $40,000 and owners’ equity is $200,000, what is the return on owners’ equity (ROE) expressed as a percentage? Chapter 17: Understanding Accounting and Financial Information

The doubts a consumer may experience after making a purchase are called __________. Chapter 13, Marketing: Helping Buyers Buy

Given total liabilities of $60,000 and owners’ equity of $500,000, calculate the debt-to-equity ratio. ___ : 1 Chapter 17: Understanding Accounting and Financial Information