When investigating an active E. coli outbreak in the United…
When investigating an active E. coli outbreak in the United States, the Centers for Disease Control released a report that linked 53 illnesses in nine states, with 47 people who said they had eaten at a Chipotle restaurant. Twenty people were hospitalized. Chipotle was then criticized by some for paying more attention to GMO (genetically modified organism) issues than the more immediate issue of restaurant food-safety procedures. A big part of the “management” in “issues management” is deciding which issues require resources and when. This approach is known as ___________.
Read DetailsElizabeth is a staff writer and media relations specialist f…
Elizabeth is a staff writer and media relations specialist for USA Today. She is assigned the task of reporting on disastrous flooding in Louisiana. Instead of employing the delayed-lead style of features stories, she uses the direct-lead format, knowing that even if readers never read past the first paragraph, they will get the main idea of the story. This news style of writing is often called the __________.
Read Details