Your final exam is due on Thursday, January 22nd, 2026, by 11:59 pm. It will be available from January 20th.

A personality characteristic that leads some people to more routinely centrally process information is known as “Need for Elaboration”. 

______ is a type of persuasion that involves mass audiences with a purpose of achieving the goals of the persuader, and often involves emotional appeals, concealment of purpose, and lack of sound support.

Social pressure from an important other to perform a behavior is an example of a subjective norm.

Fact is a verifiable observation whereas opinion is an interpretation of a fact

Which of the following classical theories of persuasion argues that individuals function as a part of society, and thus, societal norms play a role in guiding our actions?

While often spoken about differently, propaganda and other forms of persuasion are technically the same thing.  

__________ occurs when receivers actively resist a persuasive message by moving their attitudinal anchor away from the position advocated in the message, thus rendering the message counterproductive.

Which of the following is not one of the three categories of persuasion as defined by Minnick (1957)?

Which is NOT one of the key functions of theory.