A collection of symbols governed by rules and used to convey messages between individuals. 

Evaluating yourself in comparison to others:

Characteristic ways you think and behave across a variety of situations:

The tendency to judge ourselves more generously than others:

What are unconsciously held associations about a social group?

The way people regard others and the world around them:

What are factors outside of a person that are distracting or make hearing difficult?

Who wrote The Cannons of Rhetoric?

Communication that occurs within an individual?

Uses language primarily to express thoughts, feelings, and ideas as directly as possible.