Leading “big-box” stores, such as Walmart and Target, now dominate the retail scene. However, even “small-box” stores like Dollar General, are thriving in the current economic environment. All three retailers are considered ________.  

 Lush Lawns, a new landscaping company, uses the same logo and shade of green in all forms of communication including its online ads, truck signage, Web site, and business cards. Which technique is being used by Lush Lawns to promote its business?  

A group of independent retailers that bands together to set up a jointly owned, central wholesale operation and conduct joint merchandising and promotion efforts is referred to as a ________.  

In a promotion mix, ________ involves personally connecting with carefully targeted individual consumers to both obtain an immediate response and cultivate lasting customer relationships.  

Service retailers in the United States are growing faster than product retailers.

 Netcorp, an Internet service provider, charges its users a fixed rental fee for its basic package, which has a download limit. If a user exceeds this download limit, an additional fee is charged for every download. In this case, the firm’s pricing strategy is referred to as ________ pricing.  

________ creates a seamless cross-channel buying experience that integrates in-store, online, and mobile shopping.  

A product life cycle has five distinct stages: product development, introduction, growth, maturity, and ________.

Marketing logistics involves getting the right product to the right customer in the right place at the right time profitably.

 Providing extra amenities to differentiate and support high-priced products is referred to as ________ pricing.