Sonia is the president of a regional bank that primarily ser…
Sonia is the president of a regional bank that primarily serves small rural towns throughout a six-state region west of the Rockies. A few years into her tenure, some of her bank’s customers began moving their accounts to competitors that provided a mobile app. Sonia had to determine which banking services, if provided via an app, would help retain her customers and which were not worth the investment in technology. In the meantime, Sonia had to maintain quality on more traditional cashier and drive-through services. To understand how the bank’s overall service offerings fit together, Sonia utilized her________ skills.
Read DetailsOne of the most important things for your life as a student,…
One of the most important things for your life as a student, as a person, and in business, is managing your personal brand. And that means doing what you say you’re going to do. The concept of “A Promise Made is a Promise Kept” is at the core of how you are perceived. And doing what you say you’re going to do, or failing to do so, will greatly impact your reputation and professional career.
Read DetailsMason is a dedicated Gen Z deckhand on the F/V Mack & Jack,…
Mason is a dedicated Gen Z deckhand on the F/V Mack & Jack, a large commercial fishing boat that spends weeks at a time fishing far offshore in the Pacific Ocean. Commercial fishing vessels are an inherently dangerous work environment and are subject to stringent safety regulations overseen by the U.S. Coast Guard. Which possible actions, if taken by the F/V Mack & Jack captain, would be most likely to be positively viewed by Mason?
Read DetailsPhilip Morris International (PMI), the world’s most successf…
Philip Morris International (PMI), the world’s most successful cigarette company, has, in recent years, invested over 10 billion USD in creating a smoke-free future, resulting in smoke-free products that millions of adults worldwide have embraced. Which element of strategic planning has PMI embraced?
Read DetailsFor months, Phirum has been designing and redesigning the lo…
For months, Phirum has been designing and redesigning the lobby, restaurants, and other interior spaces that his company is renovating for a hotel downtown. Phirum is exhausted, cynical, and unsure he will be successful due to the many setbacks on this project. Phirum may be experiencing
Read Details