A company wants to test if a new online ad campaign has incr…
A company wants to test if a new online ad campaign has increased the click-through rate (CTR) on their website. They compare the average CTR before and after the campaign launch. Which of the following would be the correct null hypothesis (H0) for this scenario?
Read DetailsA pharmaceutical company tests a new drug intended to lower…
A pharmaceutical company tests a new drug intended to lower blood pressure. The company wants to ensure the drug is effective before it goes to market, so it chooses a low alpha level. Why might the company select a lower alpha level (such as 0.01) in this test?
Read DetailsA company wants to test if the mean sales of Product A are h…
A company wants to test if the mean sales of Product A are higher than the mean sales of Product B. The hypotheses are specified as follows: Null Hypothesis (H0): The mean sales of Product A are less than or equal to the mean sales of Product B. Alternative Hypothesis (Ha): The mean sales of Product A are higher than the mean sales of Product B. After conducting a one-tailed t-test, the company obtains a p-value of 0.07. Using an alpha level of 0.05, what conclusion should the company draw?
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