In the early days of public relations, Henry Ford was a master of positioning, or the notion that:

Which president of the United States was the first to make extensive use of news conferences as a public relations tool?

S/RB: When radiation strikes DNA, which of the following will most likely occur?

Ideally, a public relations department within a corporation should be located:

What does RACE stand for in the context of public relations?

Having a(n) ___________ role as a public relations director in a corporation means that top managers are neither required to take recommendations from staff experts nor request them in the first place.

Pure advocacy is a concept primarily associated with:

Some estimates suggest that public relations operations provide ___________ return on investment (ROI).

Which principle represents the fairness core value established by the Public Relations Society of America (PRSA)?

Because most ethical conflicts are not black-and-white issues, public relations practitioners should rely on ___________ to help make difficult judgment calls.