Josie, a 40-year old mother of six has made the decision to undergo tubal ligation as a permanent means of birth control. At the doctor’s office she asks if she will be menopausal after this surgery. How would you, her physician, explain this overall procedure to her and also answer her question?

Alex, a Biology major, has the dominant trait of rolling her tongue (the phenotype) but has no clue as to her genotype. Her husband cannot roll his tongue (the phenotype) and also does not know the genotype. If Alex and her husband have a daughter that cannot roll her tongue (the phenotype), then what is her genotype?

The neonatal period refers to ________.

[performance] Performance measures for social media marketing programs are divided into two types:

[interactions] In social interactions, a favorable image is affected by the degree of self-disclosure of a person’s thoughts, feelings, likes, and dislikes. Greater self-disclosure is likely to ________ one’s influence on those reached.

[Uber] Uber implemented a new loyalty program system that provides customer with discounts with every purchase. Uber is currently examining the customer value based on the following hierarchy.   Elite Gold Silver   Trips/month 25 15 10   Profit/trips $150 $90 $45   Avg. Lifetime (yrs) 6 3 2 What is the CLV of an average Silver customer, and what is the difference (in dollars) between an Elite and a Silver customer?

[yogurt] Sandy was offered a free sample of a new frozen yogurt while walking through the mall. When Sandy accepts the sample from the product representative but before she tastes the yogurt, what level of the adoption process is she in?

[Jumbo] After conducting market research, Jumbo’s Jungle Gym is trying to see where to focus marketing campaign efforts   According to the Hierarchy of Effects, where should Jumbo focus his attention?

[unsatisfied] An unsatisfied customer who switches brands is hard to replace. Which stage of the product life cycle is focused on maintaining loyal buyers?

[sake] Sake Room, a famous Japanese restaurant, focuses on providing excellent service and quality food. The restaurant’s owner knows what their customers want and expect during each visit, but the new manager believed that customers would enjoy a different concept of Japanese food. Hence, Sake Room started serving a Japanese-American fusion menu where customers can order “burger sushi rolls with french fries,” which was not well-received by the restaurant’s loyal clientele. The manager’s failure to select the right service specifications is an example of the