Match the terms with the scenarios that best describe them:

Write a complete Java program named Exam1.java that does the followings: 1) Ask the user to enter an integer and read in the integer from the keyboard 2) Determine if the integer the user entered is odd or even, and display the result. (Hint: an integer   is odd if the division of by 2 has reminder 1.) Your program must produce the sample input (red) and output (blue) dialogs as follows: Enter an integer: 13The number 13 is odd. Enter an integer: -2The number -2 is even.

Red Bull uses information from Google to determine the number of young adults between the ages of 16 and 22 in every metro area in its market area. Data obtained from this source are called __________?

Given the figure, what segment of sleepers should Pillow Inc. pursue to target the most customers?

_________ is a favorable attitude towards a single brand over time.

Who benefits from the study of consumer behavior? (Select all that apply)

How can understanding consumer behavior help marketers make decisions about brand and product positioning strategies? Provide an example from a real-world brand discussed in class. Instructions: In your answer, make sure to: State the example from a brand discussed in class. Explain the consumer behavior insight the brand leveraged (e.g., consumers’ needs, values, or attitudes). Describe how the brand used that understanding to shape its brand or product positioning strategy.

Choose a product or brand you’re familiar with, either from advertising, word of mouth, or personal experience. Explain how this brand uses normative or informational influence to affect consumer behavior. In your answer, describe the strategies used and how they impact your view of the brand.

Match each household decision-making pattern with the appropriate example.

Customers act and purchase differently as they go through life. The _________ is a concept that describes the distinct phases that a family processes through and each phase brings with it identifiable purchase behaviors.