Aubree Blake is a politician who leads campaigns for organic foods in the rural counties of her country. Several farmers, in different areas, have started organic farming because of the popularity of Blake’s campaigns; even uneducated people trust the advantages of the campaign because of Blake’s involvement in it. Which of the following marketing strategies does this scenario best illustrate?

Unibronx is a company that manufactures inverters. It does extremely well in the market in its first year of business—its sales cross the expected mark and the profits soar. However, in the next two years, the company’s sales and profits go down substantially because of tough competition from its rivals. This scenario exemplifies a change in Unibronx’s _____.

In the context of the capital structure of a firm, which of the following statements is true of equity financing?

A commitment to meeting social responsibilities can contribute to a more profitable company and an increase in shareholder value.

The social/cultural element of the marketing environment covers a vast array of factors, including lifestyle, customs, language, attitudes, interests, and population shifts.

Juxiplex, an electronics company, introduced a new range of smart phones. It bought the required raw materials from Gunplet Inc. without making payment at the time of purchase. Instead, Gunplet Inc. allowed Juxiplex to pay within fifteen days from the time of purchase. Which of the following short-term financing options was used by Juxiplex in the given scenario?

Bolve, a company that essentially made leather bags and jackets, introduces men’s cologne under its new category of skincare products. In this case, Bolve is engaged in _____.

The main advantage of financial leverage is that:

In the context of short-term financing, which of the following statements is true of a factor?

Habetts, a company that sells cell phone accessories, introduced a new range of cell phone covers in various patterns that read the following: “I don’t drink and drive because I love my family.” Which of the following marketing strategies does this scenario best illustrate?