Storytelling, if done correctly, is a way to move the customer closer to a purchase. One way stories serve this purpose is by _________________

Please choose two of the following scripts to critique/evaluate. Apply what you have learned from what has been covered in class, Point Forward Chapters, and material in the Canvas modules.  [10 pts each – total 20 pts] Identify three (3) shortcomings/mistakes in each scenario. Write what is wrong with what the salesperson is stating. Detail why this is incorrect and will not provide the desired results. NOTE what you believe the desired result should be. Create two examples [one for two different mistakes you identified above] of what should have been in the script. Again, you identified three mistakes in #1. Only address two (2) of the shortcomings/mistakes with appropriate script content. Closing -(After seven meetings) [Sales Representative]: “By leveraging our advanced technology and expertise, we have established that you can increase efficiency, reduce costs, enhance productivity. Using SAS® Viya® here at ACME Software, we are proposing that the benefits you will gain are increased production through shorten processing times, higher quality decisions through nearly instant scalability, and reduce cloud operating costs throughout the data and AI Analytics lifecycle. We’ve had clients experience 30% revenue growth, 30%-time savings, and 86% reduction in cloud operating costs after implementing SAS® Viya®.” Can we proceed with the annual contract to begin deploying across all four of ACME Software’s plant locations? [Buyer] If yes. Excellent, I can provide an encrypted link now and we can begin the contracting process. You will need to create an onboarding team of individuals from each of the four ACME Software plant locations who will be in charge of the implementation.  We would like them to become familiar with the SAS ® team, which will facilitate the onboarding process which will be complete in three months.  Thank you for your business.  I look forward to working with you. [Buyer] If stalling the decision [Sales Representative]: “Given the tremendous value that Viya® can provide, I recommend scheduling a Soft launch at your earliest convenience. We are currently offering an exclusive promotion that includes [1,000 hours of training at no charge for your IT managers] for early adopters like you. This promotion is time-sensitive, so I encourage you to take advantage of it soon.”  

Which of the following is not true about blockchain technology:

Which of the following are true about the Great Depression: A. Unemployment peaked at roughly 25% B. The general price level declined 25% C. Unemployment peaked at roughly 15% D. The general price level declined 15%

The Fed aims to manage short-term interest rates by influencing the amount of reserves banks hold. Which statement(s) is/are true: A. If a bank has less reserves, the bank can make fewer loans and buy fewer securities, thus decelerating the economy B. If a bank has less reserves, the bank can make more loans and buy more securities, thus stimulating the economy C. If a bank has more reserves, the bank can make fewer loans and buy fewer securities, thus decelerating the economy D. If a bank has more reserves, the bank can make more loans and buy more securities, thus stimulating the economy  

Match the financial regulation category with the best matching rule or concept.

Which investment is likely to result in the investor paying the highest tax rate (not dollar amount of taxes, but tax rate):

You are travelling in Rome, Italy.  You decided to eat at a restaurant that has a fixed menu. For an appetizer, main course, and dessert it costs 85 Euro. If the EUR/USD exchange rate is 1.1349, what is the cost in dollars?

Which of the following is not true (or is false) about TARP: A. US Treasury used TARP funds to purchase common stock in various banks. B. TARP helped stabilize the banking sector. C. TARP funds were originally intended to purchase toxic subprime assets off bank balance sheets. D. TARP preferred stock was senior to the bank’s common stock but junior to bank junior debt

What is the valuation of a stock whose current dividend is $1.00 per year if dividends are expected to grow at a constant rate of 10 percent forever and the investor’s required return is 11 percent?