Company X ran a Facebook ad campaign for their new product, paying $0.50 per click. They spent a total of $150 on the campaign and received 600 impressions. What was the click-through rate (in percentage and keep up to 1 decimal)?

What are the defining properties of a good metric? As it relates to digital marketing activities, “last click attribution” is often criticized as a metric. Why? Are there possible solutions that address this criticism?

Consider the following two statements:. If the incremental sales are decreasing, the overall sales will decrease.  The category equivalent unit equals 16 ounces. A 32 ounce SKU of a detergent brand equals .5 equivalent units.   Which statement(s) is(are) true?  

All possible reasons that I could lose points on an assignment are listed on assignment rubrics.  

Mrs. Fox provided courtesy instructions explaining how to create a hanging indent using a downloaded version of MS Word.  These instructions did not work for the chosen word processing program (or version of Word) that I am using.  Because of this, I will not be marked off for hanging indent errors on my assignments.  

When are office hours for this class?  

If I begin to submit a document at 11:58 PM the night it is due and my internet fails, I can get an extention.  

What kind of assignments are eligible for extensions with approved proof of an extenuating circumstance?  

What would result in an automatic F on a Gordon Rule assignment?  

When it is appropriate for me to send Mrs. Fox an email (to jfox26@hccfl.edu) as opposed to a Canvas DM?