Using the partial report method, Sperling found the capacity of iconic memory to be around __________.

Thorndike was known for his work with ________.

A reinforcer is a consequence that __________ a behavior, while a punishment is a consequence that __________ a behavior.

Sitting in a very noisy restaurant, you are able to screen out all the other conversations around you so you can listen to the friend with whom you are conversing. This is an example of __________.

Sung-Mi is trying to memorize the names of the bones in the hand. She had gone through a list of them when her phone rang. After she gets off the phone, she is MOST likely to remember the first few bone names because of the __________ effect.

Who is MOST closely associated with the law of effect?

In the parallel distributed processing model of memory, __________.

Jamaal is trying to remember the specific route he took to the library the night before. What part of working memory is he accessing?

Which of the following offers the BEST analogy for the way long-term memory is conceptualized?

Saanvi remembered getting “B’s” in her English Literature classes in college. But years later, when she applied for a job and took out her transcript, she was shocked to find that she had actually gotten “C-” grades. She then started telling everyone she remembers being a pretty poor student. Saanvi’s erratic memory of her mediocre performance is most likely due to __________.