The use of bold and italics on a menu should be limited.

Which of the following is not a situation where a menu would normally market another business?

A menu item has an item contribution margin of $2.00. A menu analysis shows that during the period being measured the item sold 400 units. What is the menu contribution margin for this item?

To deal with a menu analysis star, the menu planner should _________.

Using a POS system, a manager can calculate the impact of a menu change on sales of each item the day after the menu has been implemented.

Which of the following is not a potential pitfall of the menu-first approach?

A restaurateur can design a kitchen to support a menu, but the kitchen must be able to support future menu changes.

As part of a menu analysis, the menu planner calculates that the average number of each item sold for a menu category is exactly 100. Consequently, the popularity benchmark for this category is____________________.

To deal with a menu analysis plowhorse, the menu planner should ___________.

When a menu item sells more units than the popularity benchmark (as part of a menu analysis), that menu item is considered _____________.