[fitness] You are running a digital marketing campaign aimed…
[fitness] You are running a digital marketing campaign aimed at reaching fitness enthusiasts. You have two advertising options: FitJobs.com and SportsNetwork.com. Based on the following data: FitJobs.com reaches 200,000 users per month, with 20% of the audience in your target demographic and a CPM of $0.40. SportsNetwork.com reaches 100,000 users per month, with 50% of the audience in your target demographic and a CPM of $0.80. If your goal is to reach the highest number of fitness enthusiasts for a $100 budget, which website should you choose?
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