The contribution margin for a dish with a food cost of $5.00 and a sales price of $15.00 is____________________.

As white space or blank space is a wasted opportunity to market, menus should include no more than 10% of white space on their menu.

A specially designed web page menu (not a PDF) may include all of the following capabilities except ____________.

In a cafeteria with an area layout, the add-ons should be placed near the cash register.

The best way to maximize profit is to balance the menu mix as evenly as possible across menu items.

The menu mix is a statement of the number of each menu item sold over a period of time; it is often stated in percentages.

Buffets are self-service, but they can include dishes prepared to order, like an omelet.

The risk in designing a foodservice business before conducting market research for the product is __________.

Once a menu planner has evaluated and perfected a menu to make it as profitable as possible, the menu should be left alone indefinitely so that the profitability is not compromised in future years.

On a two-page menu, the hot zone is located on the __________.