Learning the techniques of sales writing _______.

If your receiver might overlook the bad news, it is appropriate to use the direct strategy.

Persuasive claim messages are also called _______.

Informational reports often describe periodic, recurring activities as well as situational, nonrecurring events.

Sondra works for a development firm and must explain to a customer the results of a year-long study of potential sites for new stores. In what format should she develop this report?

In deciding to share negative information about another employee to your supervisor, what question should you consider first?

Informational reports should be written using the direct organizational strategy.

Learning how to write sales messages can help you as both a professional communicator and a consumer.  

Kiara must send a refusal letter to Ryan, who recently interviewed for a job. Which of the following closings is recommended for a bad-news message?

First-person pronouns and contractions are acceptable in business reports.