A key concept of the phenomenological approach is _____, or people’s interpretations of why specific things happen, attributing the cause of events to the self or to others.

Air pods, wireless headphones which are an alternative to headphones with wires, making them more convenient for consumers, are an example of a(n) _____ innovation.

Ned regularly sticks a pack of gum or two into his pocket before leaving the supermarket. He does not think of this as shoplifting because the packs never add up to more than a dollar. Besides, he thinks that the store rips customers off by charging high prices and he is getting even. In this case, Ned is involved in _____.

The extent to which an innovation is consistent with consumer values refers to the product’s ________.

The term _____ describes the nuclear family plus relatives such as grandparents, aunts, uncles, and cousins.

Lily is a Chinese-American woman who speaks mostly English and has a high level of assimilation to American culture. She lives with her parents and her grandmother. Her parents function in both English and Chinese. Her grandmother speaks only Chinese and prefers to shop at traditional Chinese grocery stores. In consumer segmentation, Lily would be described as ___ and her grandmother would be described as ____.

Luke is an ardent fan of a certain rock band. He colored his hair purple and tattooed his body to reflect the band’s iconography. In the context of sources and meaning of symbolic function, Luke’s appearance is an example of _____.

Learning about positive financial practices while growing up tends to be associated with higher levels of financial well-being.

Amazon featured a Muslim Cleric in a TV ad. This ad demonstrated ______

_______ innovation doesn’t happen very often, as it is the most novel type of innovation.