In the context of short-term financing, which of the following statements is true of a factor?

Habetts, a company that sells cell phone accessories, introduced a new range of cell phone covers in various patterns that read the following: “I don’t drink and drive because I love my family.” Which of the following marketing strategies does this scenario best illustrate?

_____ are also sometimes called activity ratios.

Which of the following statements is true of convenience products?

In the context of management planning, _____ refers to specific, short-term planning that applies strategic plans to specific functional areas.

The extent to which a firm relies on various forms of debt and equity to satisfy its financing needs is called that firm’s _____.

Financial managers should focus solely on meeting the financial needs of their firms in the short run, leaving the long-term financial issues to the top management.

_____ forecasts the types and amounts of assets a firm will need to implement its future plans and help financial managers determine the amount of additional financing the firm must arrange in order to acquire those assets.

Benny-Duke Inc. reported a net income of $7 million but paid no dividends to its shareholders. The shareholders should sue the company for failure to provide a return on their equity investment.

In the context of product adoption and diffusion, which of the following questions relates to the product characteristic of compatibility?