Problem 3: An advertising campaign for a new snack chip will be conducted in a limited geographical area and can use TV times, and radio times. Information about each media is shown below. Medium Cost Per Ad # Reached Exposure Quality TV $ 500 10000 40 Radio $ 200   3000 30 Because the number of reached and exposure quality of TV outperforms that of Radio, the number of TV ad should be at least 1.5 times of the number of Radio ad. Also, the money spent on TV ads cannot be below to half of the budget. If the advertising budget is $12,000, develop the model that will maximize the number reached and achieve an exposure quality if at least 800. a. Define the decision variables. (10 points) b. Formulate the objective function (10 points) c. Define the constraints (20 points)

Problem 2: Super City Discount Department Store is open 24 hours a day. The number of cashiers need in each 6 hour period of a day is listed below.  Period Cashiers Needed 10 p.m. to 4 a.m. 9 4 a.m. to 10 a.m. 5 10 a.m. to Noon 8 Noon  to 4 p.m. 13 4 p.m. to 10 p.m. 11 If cashiers work for 12 consecutive hours, how many should be scheduled to begin working in each period in order to minimize the number of cashiers needed? a. Define the decision variables. (10 points) b. Formulate the objective function (10 points) c. Define the constraints (20 points)

In the image below, “A” refers to the [copulatory][bursa], “C” the [bursal][rays], and “D” the [spicules]. *Use the appropriate tense (singular or plural) based on the image and sentence construction. *Use all lowercase letters. One word per space. *Do not add any spaces or punctuation before or after the word.

The image below represents _______________ embryos. Hint: The term is descriptive of a feature within the image below. *Use all lowercase letters. *Do not add any spaces or punctuation  before or after the word.

In the image below, the dotted ring represented by “T” refers to the [leaf][crown] while the small extensions represented by “A” refer to [papillae]. *Use all lowercase letters. One word per space. “A” is plural. *Do not add any spaces or punctuation before or after each word.

The four suckers on the cranial end of a cestode are collectively know as the __________________.

The image below was taken from a puppy that presented for melena, lethargy, and anemia and was subsequently euthanized. The most likely parasite present is  

The metacestode in the mammalian host looks like the images below, and is called a

In the image below, we would be concerned about

A redundant constraint results in