Mass customization permits companies to manufacture unique products in relatively ________ quantities at ________ costs.

Once a knowledge asset (e.g., a software code) is developed and paid for, it can be used many times at very low cost as long as it does not have to be substantially modified each time.

In the SWOT framework, ________ are the same for all firms in the same competitive environment.

Our goal is to help save 100,000 more lives each year. (Varian Medical Systems) This is an example of a

Products and services that are difficult to imitate help firms sustain their profitability.

Using an idea does not prevent others from simultaneously using it for their own benefit. Typically, this is impossible with ________ assets.

In large organizations, the potential exists for different parts of an organization to pursue its own goals rather than the overall company goals. Proper ________ can help to resolve conflicts when they arise.

Developing human capital is essential to maintaining a competitive advantage in the current knowledge economy. Efforts and initiatives to develop human capital should be directed

In strategic management, both the short-term and long-term perspectives need to be considered because

Scenario analysis draws on a range of disciplines and interests. It is a more ________ approach to forecasting.