When customers expect your sales and service people to be dr…
When customers expect your sales and service people to be dressed in clean clothes and appropriately fitted, your physical facilities to be clean from dirt, dust, liquid spills, clutter, etc.; these are examples of which service expectation?
Read DetailsThe buyer for Nordstrom clothing store decides to use a sign…
The buyer for Nordstrom clothing store decides to use a significant portion of the budget to add a new product line to all stores. Because of the costs associated with the new product, the buyer decides not to buy another product line that is expected to sell well. This type of purchase decision risk is known as “time risk”.
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