Consider the following organizational event: At BrightStar Media, a burgeoning technology and media corporation, three of the company’s largest advertising clients unexpectedly end their contracts within a few weeks of one another. The news catches employees off guard because all three clients had recently renewed their campaigns. During informal conversations and team meetings, employees offer different explanations for what happened. Some believe the clients were dissatisfied with BrightStar’s recent work, while others think the company has simply failed to keep pace with changes in the media industry. A week later, BrightStar’s CEO, Andre, addresses the company at an all-hands meeting. Rather than focusing on the individual circumstances surrounding each client, Andre argues that the departures reveal a larger problem, that BrightStar has become too comfortable with its existing approach and needs to become “more innovative” if it wants to remain competitive. Over the following months, managers begin referring to innovation more frequently in meetings and encouraging employees to experiment with new ideas. Leah, a project coordinator who initially viewed the client departures as isolated business problems, gradually comes to see them as evidence that her own work needs to change. She begins seeking out new responsibilities and thinking differently about what BrightStar expects from someone in her position. Which sequence best describes the communication processes illustrated here?

Craig (1999) proposed seven domains of communication theory. Match each of these seven domains to the organizational communication context they would be most useful for analyzing. 

We’ve discussed several theories and perspectives on organizational communication in the first half of class. Match the theorist to the theoretical perspective.

Refer to the images below.     Which concept is best illustrated by the images above?

Consider the following organizational event: Penny has worked as the receptionist at Netdox for five years. She loves her job but does not communicate much to her coworkers. One day Penny decides that she wants to befriend some of her coworkers, so, before heading into the office, she considers the best way to approach Amy, the woman whose cubicle is closest to her desk. Penny considers that, since she doesn’t talk much and hasn’t really ever spoken to Amy, she’ll need to come across especially high-energy and welcoming so that Amy is sure to like her. Which theoretical framework best explains how Penny plans to approach Amy?

Which of the following is a reason that an organization might wish to reduce ambivalent identification in their members?

Consider the following organizational event: Green Horizon, an environmental group, discovers that one of its major donors is simultaneously supporting a controversial development project that would level a large portion of the wooded area that surrounds the city, displacing many native flora and fauna in the process. Elena, Green Horizon’s chairman of the board, immediately interprets the situation as a threat to Green Horizon’s mission. David, the group’s treasurer, however, sees the donor as an opportunity to expand the organization’s influence. Which concept best explains why Elena and David may construct different meanings from the same event?

Consider the following organizational event: A group of users on TikTok form a community of creators centered around anti-consumerist ideas. TikTok’s algorithm creates powerful individualized feeds for users based on their interests. At first, this is great for the group’s goals as their message is being shared to more and more people. However, TikTok begins to eventually place advertisements on the group’s posts and otherwise begins to use the group’s popularity on the app to push products and further market TikTok’s brand. At the same time, because of the power of TikTok’s algorithm, members of the group rarely encounter people outside their community. Which of Summers’s (2021) arguments are most applicable here?

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Consider the following organizational event: RJ has spent several weeks working on his application for university. He’s spent many hours writing and rewriting his personal statement and working on his resume. One evening, after submitting his application to Texas South Central College, he tells his mom that “I wish I could feel better now that my application is submitted and it’s out of my hands, but I don’t. I just have to get in to TSCC, mom. I have to! There’s nowhere that has an engineering program that’s even half as good!” Consider Ashforth and Mael’s (1989) five factors for organizational identification. RJ’s feelings toward TSCC are best explained as an example of .